Posts Tagged ‘Social Media Marketing’
Opening Keynote: The Influence Pyramid
Andrew Davis, our most highly-rated keynote speaker returns in 2023 and will be our master of ceremonies for the entire day on Thursday! Andrew has the unique ability to convey exuberance, expertise, and empathy with any audience. Anytime he’s on the program we hit a “home run” with our attendees! And he is the…
Read MoreStreamline Your Brand. Strategize Your Social Media. Sign Leases.
Tired of Posting? Do This Instead! Pause + Build A Strategic Social Brand Streamline Your Brand. Strategize Your Social Media. Sign Leases. Do you feel like you have spent an incredible amount of time, energy + money building your property? Now you are facing yet another battle…this one is proving to be the tricky (and…
Read MoreBest Practices for Video Content Creation and Distribution According to Google
Video: A New World of Opportunity to Build Your Community, Manage Your Image, and Win Your Next Renter This talk will address the current state of the video ecosystem and share core principles for how marketers can utilize video as a brand building tool across platforms and channels. We will focus on research based best…
Read MoreOptimize Facebook Using Custom Audiences and Lookalikes
How can you make your Facebook advertising more effective using your first party audiences as Custom Audiences and also Lookalike seed audiences? This session will touch on common sources for audiences, how to set up nested audiences using exclusions, how to test which audiences are best performing, and how to ensure you’re giving Facebook enough…
Read MoreJeremiah Owyang, Our Second Keynote
We are thrilled to announce that Jeremiah Owyang, Disruptive Tech & Corporate Innovation Expert, Founder, Kaliedo Insights & Catalyst Companies, will be keynoting on Friday morning. Keynote talk entitled: Did You Hear? Social Audio is the Goldilocks Medium In the midst of quarantine, the top tech trend is social audio. Maybe you’ve heard of elite…
Read MoreAndrew Davis, Jaw-Dropping Marketer and Influencer Keynoting
Andrew Davis returns to the Summit as our opening keynote! Andrew has the unique ability to convey exuberance, expertise, and empathy with any audience. Anytime he’s on the program we hit a “home run” with our attendees! And he is the most-requested speaker for us to invite back to present at our conference! Keynote Embrace…
Read MoreMarketing Trends for a Better Buyer Journey
Join Us for a Power Panel: Marketing Trends for a Better Buyer Journey Here’s the thing, we don’t believe in playing small — and neither should your marketing. Which is to say, if this next instruction sounds bossy, we say #leadership. Strike your best power pose. Put your hands on your hips, hands in the…
Read MoreHow to Use Short Videos for More Impactful Social Posts
Short video content has become one of the best ways to grow social media engagement. Platforms like Instagram, Pinterest, and YouTube have taken TikTok’s lead to capture community attention. In just 60 seconds you can gain thousands or millions of views. Companies are gaining traction and making sales faster than ever before with quick clips.…
Read MoreHow People Make Decisons and Using It to Your Advantage
The Lazy, Crazy Way People Make Decisions (And How to Use That to Your Advantage!) As marketers fight for attention and engagement, they overlook a critical fact about their audiences: they have lazy brains! It’s not that the people you target aren’t smart and educated – they are. It’s just that the human brain is…
Read MoreIs Your Digital Advertising Smart?
You know you need digital advertising to drive traffic to your website, but do you know which channels to advertise on to generate the best leads? Not all channels are created equal – each serves a unique purpose and aligns to a different stage in the renter’s journey. If you want to maximize the effectiveness…
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