Speakers
Executive AI Session Returns in 2025
After a highly-rated debut of the Executive AI Session in 2024, we are pleased to announce this session will be a permanent feature of the conference in the foreseeable future and continue to be designed for PMC titles of Director and above. Executive AI Session: The Strategic Balance of Artificial Intelligence in Multifamily AI offers…
Read MoreAmplify Your Social Content with Partnerships and AI
Maintaining a fresh and compelling social media presence can be challenging in today’s fast-paced digital world. Join this dynamic workshop to discover how strategic partnerships and AI can elevate your content strategy to new heights. In this Workshop, you’ll learn how to: •Harness the power of user-generated content and influencer collaborations •Curate a diverse and…
Read MoreHow Savvy Teams Augment Their Talents With AI
We are thrilled to announce our opening Keynote for 2o25! Digital Doppelgänger(s)– How savvy teams are augmenting their unique talents using the magic of AI Presented by our most highly rated speaker and phenom in the history of our event — Andrew Davis! Artificial Intelligence feels like magic. Draft a smart prompt, and presto! ChatGPT…
Read MoreNew Executive Summit for AI: Comprehensive Guide for PMCs
AI is here to stay and one of the trends to watch according to HubSpot’s recent The State of Marketing: Marketing Trends in 2023 from AI to Z. We’re devoting an interactive, intensive session for PMC executives to learn from their peer experts who will share their strategies and tips in adopting this evolving and…
Read MoreKeynote: Get Bigger Results with Content that Connects
Announcing Our Opening Keynote Jay Acunzo Jay Acunzo is on a mission to help others make what matters. He’s the cofounder of the Creator Kitchen, where content marketers learn to become effective storytellers, and he’s held media and marketing roles at ESPN, HubSpot, Google, a tiny startup, and a top-tier VC firm. When he’s not working…
Read MoreStreamline Your Brand. Strategize Your Social Media. Sign Leases.
Tired of Posting? Do This Instead! Pause + Build A Strategic Social Brand Streamline Your Brand. Strategize Your Social Media. Sign Leases. Do you feel like you have spent an incredible amount of time, energy + money building your property? Now you are facing yet another battle…this one is proving to be the tricky (and…
Read MoreBest Practices for Video Content Creation and Distribution According to Google
Video: A New World of Opportunity to Build Your Community, Manage Your Image, and Win Your Next Renter This talk will address the current state of the video ecosystem and share core principles for how marketers can utilize video as a brand building tool across platforms and channels. We will focus on research based best…
Read MoreOptimize Facebook Using Custom Audiences and Lookalikes
How can you make your Facebook advertising more effective using your first party audiences as Custom Audiences and also Lookalike seed audiences? This session will touch on common sources for audiences, how to set up nested audiences using exclusions, how to test which audiences are best performing, and how to ensure you’re giving Facebook enough…
Read MoreMarketing Trends for a Better Buyer Journey
Join Us for a Power Panel: Marketing Trends for a Better Buyer Journey Here’s the thing, we don’t believe in playing small — and neither should your marketing. Which is to say, if this next instruction sounds bossy, we say #leadership. Strike your best power pose. Put your hands on your hips, hands in the…
Read MoreHow People Make Decisons and Using It to Your Advantage
The Lazy, Crazy Way People Make Decisions (And How to Use That to Your Advantage!) As marketers fight for attention and engagement, they overlook a critical fact about their audiences: they have lazy brains! It’s not that the people you target aren’t smart and educated – they are. It’s just that the human brain is…
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