A One-of-a-Kind Conference for Managers and Executives Focused on the ROI of Social Media and
Content Marketing in Retaining and Attracting New Residents.

Join us January 31 – February 2, 2018
at the Meritage Resort and Spa!


Thanks to all of YOU – our attendees, exhibitors, sponsors, speakers, and advisory board for another successful event!

Please note that hotel rooms in our event block are only available to registered attendees, sponsors, exhibitors, and speakers. You must be pre-registered in order to book your hotel room.

Featured Speakers:

Joel Comm
Author, Brand Influencer,
and Futurist
Thoryn Stephens
Chief Digital Officer
American Apparel
Sue B. Zimmerman
About the Opening Keynote:
joel-comm-1“This keynote talk is an important one as the subject represents a key shift in social media since the introduction of the smart phone.”
Joel Comm
Keynote: The Live Video Revolution: How the Multifamily Market Can Build Relationships and Get More Business with Live Video 
The talk demonstrates how the new live video features of applications such as Facebook LIVE, Periscope, Snapchat and others provide opportunities to reach the target market, drive conversation, capture leads and convert sales. As the lines between traditional television, cable tv, video-on-demand services such as Netflix and live online video become more blurred, businesses have an opportunity to capture the attention of consumers in a way that virtually levels the playing field. With an overview of the essential apps & sites, ideas for how live video can be used and examples of how the Multifamily industry can turn leads into sales using live video, this talk will equip and inspire the audience to leverage the power of live video before their competitors catch on! 
Joel Comm is the New York Times best-selling author of 12 books, including The AdSense Code, Click Here to Order: Stories from the World’s Most Successful Entrepreneurs, KaChing: How to Run an Online Business that Pays and Pays and Twitter Power 2.0. He has also written over 40 ebooks. He has appeared in The New York Times, on Jon Stewart’s The Daily Show, on CNN online, on Fox News, and many other places.


Why This Event Is Unique

Join multifamily industry executives, regional management executives, owners, developers, asset managers, marketing professionals, and social media specialists for the Multifamily Social Media Summit – the premiere conference and event for industry executives highlighting the benefits of social media and content marketing in building and enhancing your business. The Multifamily Social Media Summit is the only event specifically developed for property management firms and focused on retaining and attracting new residents by leveraging blogging and social media marketing.

The sessions will include a mix of business and technical topics for senior executives which discuss how to integrate blogging and social media for an effective overall marketing strategy. The content will be less focused on the needs of individual practitioners of blogging and social media, but more focused on understanding these technologies, using them effectively to help attract and retain residents, measuring the ROI of the programs, selecting the right personnel to implement these programs, and developing a strategy and managing these technologies on an ongoing basis.


  • Learn from  Social Media Marketing experts with presentations customized specifically for the apartment industry.
  • Delve into case studies and best practices from within and outside the multifamily community.
  • Explore how to create and enhance your company’s social media and Internet presence.
  • Obtain tools to understand your audience, continuously improve your strategy, and
    drive better results.
  • Find out how to build and engage your audience with information on multiple platforms,
    using a variety of business models and marketing channels.
  • Gain insights from the industry thought leaders in the social media stratosphere and traditional media.
  • Discover the new trends, products, and services for social media marketing.
  • Share a glass of wine or two with the most accomplished bloggers and social media marketing gurus in an unhurried and relaxing setting far from the distractions of your office.
  • Maximize your opportunity to connect with the next generation of your business.

The program will feature case studies and panels of industry experts to give practical examples of how blogging and social media can benefit property management firms.

Topics will include the following:

  • The Live Video Revolution: How the Multifamily Market Can Build Relationships and Get More Business with Live Video
  • How to REALLY Amplify Your Online Presence: The 3-for-1 Social Media Strategy
  • Simplifying Social Data: How to Measure and Maximize Your Results on Social Media
  • Using the Content Marketing Pyramid, to Generate MORE….with Less
  • Shaping Your Social Strategy for Success in 2020
  • Facebook For Business Then and Now
  • Driving Customer Centricity in Multifamily Marketing
  • How to Deliver Awesome Social Engagement and Customer Service
  • Today’s Online Renter Study – 2017


The conference program is designed for senior- and mid-level regional executives in property management companies which include the following:

  • Multifamily Industry Executives and Managers
  • Regional Management Executives and Managers
  • Owners
  • Developers
  • Asset Managers
  • Marketing Professionals
  • Social Media Specialists